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On June 28, 2023, Brendan Whitworth gave an interview to CBS, where he highlighted Bud Light's history of supporting the queer community since 1998 and stressed their commitment to continuing to support them. He also stated that Bud Light's parent company, Anheuser-Busch, was planning on tripling Bud Light's budget for the 2023 NFL season ...
A year of controversy. This week's news may mean Bud Light's era of controversy is coming to an end after a campaign to promote last year's NCAA's March Madness basketball championship featured ...
The move follows weeks of controversy, including a video of Kid Rock shooting cases of Bud Light and calls for a boycott backed by conservative figures including Florida Gov. Ron DeSantis. Here ...
Earlier this month an angry, lathered-up Kid Rock wearing a MAGA hat destroyed cases of Bud Light by shooting them with a rifle, firing up controversy over the brand’s affiliation with ...
Bud Light sales tanked after the company’s partnership with Mulvaney last April sparked an anti-trans backlash and calls for a boycott. A tepid response to the controversy from the company also ...
In its most recent earnings report, the company reported a 13.5% decline in third-quarter US revenue per 100 liters, a key measure of beer sales, for Bud Light. And sales to retailers declined ...
Bud Light’s sales have plummeted, averaging weekly declines of around 25%. Parent company Anheuser-Busch InBev has lost more than $15 billion in value. Parent company Anheuser-Busch InBev has ...
In May 2023, Modelo replaced Bud Light as the top-selling beer in the U.S. Data from around that time showed sales of Bud Light had dropped nearly 25% year over year.