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TLC's "Waterfalls" was one of the first songs ever to reference the AIDS crisis, and at the time of its release, the $1 million music video budget was one of the biggest ever. 12. Outkast, "Hey Ya"
Mariah Carey and JAY-Z threw absolutely everything at the wall—and this video, directed by Brett Ratner, was one of the most expensive music video productions of its time with a $2.5 million budget.
On July 14, 2022, YouTube made a special playlist and video celebrating the 317 music videos to have hit 1 billion views and joined the "Billion Views Club". [65] [66] On April 1, 2024, the communications app Discord incorporated a short trailer video into their in-app April Fools' Day prank regarding loot boxes. The video automatically looped ...
video surpassed it with 54.39 million likes. It is also the most-liked video uploaded under the YouTube Shorts banner. The most liked non-music and non-short video is also held by MrBeast, with his video called "Make This Video The Most Liked Video On Youtube" which has over 30 million likes as of January 2025.
This list only includes music videos with an announced or reported budget. Romanek, who made Michael and Janet Jackson's "Scream", which was claimed to be one of the most expensive music videos ever made, has since denied this claim, saying that there were two other music videos from the same era which cost "millions more" than "Scream". [1]
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The song's music video broke the records for the biggest music video premiere on YouTube, with 1.66 million concurrent viewers, and the most-watched music video within 24 hours, with 86.3 million views in its first day. [50] It became the fastest video to reach 100 million views, in just 32 hours, [51] and 200 million views, in seven days. [52]
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