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Get the Maybelline Super Stay Up to 24HR Hybrid Powder-Foundation for just $11 (originally $15) at Amazon! Please note, prices are accurate at the date of publication, January, 20, 2023, but are ...
1920 ad for Maybelline. The Maybelline Company was founded in Chicago by pharmacist Thomas Lyle Williams in 1915. Williams noticed his older sister Mabel applying a mixture of Vaseline and coal dust to her eyelashes to give them a darker, fuller look. He adapted it with a chemistry set and produced a product sold locally called Lash-Brow-Ine.
Today, rouge is a term used to primarily identify blush of any color, including: brown, pink, red, and orange. Modern blush is offered in both a pressed or loose powder, a cream consistency similar to lipstick, or a liquid form. It is not commonly used to identify lipstick, however, some may use the term to refer to the red color of the product.
While you're holiday shopping for loved ones, or for yourself, this would be a great time to pick up a new tube of lipstick while it's on sale. Pat McGrath $12 $39 Save $27
Lipstick contains wax, oils, antioxidants, and emollients. [47] Wax provides the structure to the solid lipstick. Lipsticks may be made from several waxes such as beeswax, ozokerite, and candelilla wax. Because of its high melting point, carnauba wax is a key ingredient in terms of strengthening the lipstick.
Many of the present day makeup manufacturers were established during the 1920s and 1930s. Lipsticks were one of the most popular cosmetics of this time, more so than rouge and powder, because they were colorful and cheap. In 1915, Maurice Levy invented the metal container for lipstick, which gave license to its mass production. [43]
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