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  2. Hierarchy of Influences - Wikipedia

    en.wikipedia.org/wiki/Hierarchy_of_Influences

    In mass communication, the Hierarchy of Influences, formally known as the Hierarchical Influences Model, is an organized theoretical framework introduced by Pamela Shoemaker & Stephen D. Reese. It comprises five levels of influence on media content from the macro to micro levels: social systems, social institutions, media organizations, routine ...

  3. Yale attitude change approach - Wikipedia

    en.wikipedia.org/wiki/Yale_Attitude_Change_Approach

    The Albarracín model, [7] which is a stage model developed in 2002, builds off both McGuire's work and the Yale attitude change approach in regards to the sequence of message processing stages. The study found that message processing may occasionally bypass early stages and takes a step towards addressing the role of processing stages on ...

  4. Source–message–channel–receiver model of communication

    en.wikipedia.org/wiki/Source–message–channel...

    In Schramm's model, communication is only possible if the fields of experience of sender and receiver overlap. [24] [25] Schramm's model of communication is another significant influence on Berlo's model. It was first published by Wilbur Schramm in 1954. For Schramm, communication starts with an idea in the mind of the source.

  5. Models of communication - Wikipedia

    en.wikipedia.org/wiki/Models_of_communication

    Many models of communication include the idea that a sender encodes a message and uses a channel to transmit it to a receiver. Noise may distort the message along the way. The receiver then decodes the message and gives some form of feedback. [1] Models of communication simplify or represent the process of communication.

  6. 6 habits that will make you more influential - AOL

    www.aol.com/6-habits-more-influential-110057640.html

    The Oxford dictionary defines influence as “the capacity to have an effect on the character, development, or behavior of someone or something, or the effect itself.” “I like to say it’s ...

  7. Behavioral communication - Wikipedia

    en.wikipedia.org/wiki/Behavioral_communication

    People who develop this communication style usually feel powerless, resentful, and stuck. [2] Passive-aggressive individuals expose their anger through procrastination, being exaggeratedly forgetful, and or being intentionally inefficient, among other things. [3] Many behavioral characteristics are identified with this communication style.

  8. Thomas–Kilmann Conflict Mode Instrument - Wikipedia

    en.wikipedia.org/wiki/Thomas–Kilmann_Conflict...

    A number of conflict style inventories have been in active use since the 1960s. Most of them are based on the managerial grid developed by Robert R. Blake and Jane Mouton in their managerial grid model. The Blake and Mouton model uses two axes: "concern for people" is plotted using the vertical axis and "concern for task" along the horizontal axis.

  9. Active audience theory - Wikipedia

    en.wikipedia.org/wiki/Active_audience_theory

    Persuasion in communication is another term for influential, or influence, in communication. Persuasion is a process of communication to influence a person or audience on cognitive, affective, and behavioral information. [10] See also Suggestion Theory and how it relates to persuasion in communication and media effects research by Patrick R ...