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Hallmark Cards, Inc. is a privately held, family-owned American company based in Kansas City, Missouri. Founded in 1910 by Joyce Hall , Hallmark is one of the oldest and largest manufacturers of greeting cards in the United States. [ 3 ]
A.G. Industries was a display fixture manufacturer. American Greeting had seen itself as a mass-marketer and was serving pharmacies, variety stores, discount stores, and supermarkets with low cost cards. Meanwhile, Hallmark Cards ignored the mass market outlets until 1959 with issuance of its Ambassador card line. The company then used its ...
By 1913, he and his brothers were operating a store (which would eventually evolve into Kansas City's Halls department store) selling not only postcards but also greeting cards. The store burned in 1915, and a year later, Hall bought an engraving business and began printing his own cards. It turned into a bigger business than he had had before.
Stone turned a small family business, Sapirstein Greeting Card Company, into "the world's second-largest maker of greeting cards.". [1]In the 1930s, rather than merely sell what others had designed, he began what is now the American Greetings Creative Department, which the New York Times described as "one of the biggest art studios in the United States."
This was also the last design set Deborah Jones worked on, as she retired from what was now Hallmark's Bath design studio. In 2005, Forever Friends was relaunched with a water colour based look, textured paper on cards and a more modern font. By 2008, the range of cuddly toys had been supplemented by a range of digital downloads.
His father was the founder and president of Hallmark Cards. [2] [3] [4] He graduated from Pembroke-Country Day School. In 1946, he worked as a sales trainee and later as an assistant salesman for Hallmark. [5] [6] Hall graduated from Dartmouth College in 1950 with a Bachelor of Arts in economics.
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Greeting card artists, illustrators, sculptors at Hallmark Cards, Inc. Pages in category "Hallmark Cards artists" The following 11 pages are in this category, out of 11 total.
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