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  2. Order fulfillment - Wikipedia

    en.wikipedia.org/wiki/Order_fulfillment

    Delivery lead time is the blue bar, manufacturing time is the whole bar, the green bar is the difference between the two. Order fulfilment (in American English: order fulfillment) is in the most general sense the complete process from point of sales enquiry to delivery of a product to the customer. Sometimes, it describes the more narrow act of ...

  3. Lead time - Wikipedia

    en.wikipedia.org/wiki/Lead_time

    Lead time. A lead time is the latency between the initiation and completion of a process. For example, the lead time between the placement of an order and delivery of new cars by a given manufacturer might be between 2 weeks and 6 months, depending on various particularities. One business dictionary defines "manufacturing lead time" as the ...

  4. Delivery (commerce) - Wikipedia

    en.wikipedia.org/wiki/Delivery_(commerce)

    Delivery is a fundamental component of commerce and trade, and involves transport and distribution. The general process of delivering goods is known as distribution, while the study of effective processes for delivery and disposition of goods and personnel is called logistics. Firms specializing in delivering commercial goods from the point of ...

  5. Marketing plan - Wikipedia

    en.wikipedia.org/wiki/Marketing_plan

    A marketing plan is a plan created to accomplish specific marketing objectives, outlining a company's advertising and marketing efforts for a given period, describing the current marketing position of a business, and discussing the target market and marketing mix to be used to achieve marketing goals. It is often created together by marketing ...

  6. Supply chain operations reference - Wikipedia

    en.wikipedia.org/wiki/Supply_chain_operations...

    The Supply Chain Operations Reference (SCOR) model is a process reference model originally developed and endorsed by the Supply Chain Council, now a part of ASCM, as the cross-industry, standard diagnostic tool for supply chain management. [1] The SCOR model describes the business activities associated with satisfying a customer's demand, which ...

  7. Available-to-promise - Wikipedia

    en.wikipedia.org/wiki/Available-to-promise

    Available-to-promise (ATP) is a business function that provides a response to customer order inquiries, based on resource availability. [1] It generates available quantities of the requested product, and delivery due dates. Therefore, ATP supports order promising and fulfillment, aiming to manage demand and match it to production plans.

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