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Converse (/ ˈ k ɒ n v ər s /) is an American lifestyle brand that markets, distributes, and licenses footwear, apparel, and accessories.Founded by Marquis Mills Converse in 1908 as the Converse Rubber Shoe Company in Malden, Massachusetts, it has been acquired by several companies before becoming a subsidiary of Nike, Inc. in 2003.
In 1949, Converse made a black-and-white version of the All Star. In 1957, it introduced the low-cut "Oxford"-style version of the shoe, and in time the company began to produce All Stars in multiple colors and prints. Today, Converse makes the Chuck Taylor All Star in a variety of colors, styles, prints and fabrics. [citation needed]
Taylor's greatest legacy is the iconic Converse All Star shoe that he helped to improve and tirelessly promoted for nearly four decades. Most American basketball players wore Chuck Taylor All Stars between the mid-1920s and the 1970s. Converse All Stars were also the official basketball shoe of the Olympic games from 1936 until 1968.
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That same year, Converse took ownership of PF Flyers until 1975, and kept the rights of the "Jack Purcell" line. [16] Made in USA. In 2015, PF Flyers launched their "Made in USA" collection; handmade in Boston, Massachusetts, to commemorate the 20th-century American-Made PF Flyers. Made in USA models include the "Center" and "Windjammer". [17]
When Nike bought Converse in 2003, Jack Purcell sneakers were kept in production, and are still manufactured. Classic Purcell tennis sneakers are unchanged in appearance from their heyday in the 1950s and 1960s, when they were first nicknamed "Blue Tips" and "Smilies", but they have risen in price from about $20 in 1965 to as much as $150 or ...
In 1949, Pro-Keds were introduced as a line of sneakers for athletic performance [10] intended to compete with the industry standard, Converse. [11] [12] [13] Designed specifically for basketball players, the original style, the Royal, [14] was endorsed by George Mikan. In 1953, the Minneapolis Lakers were outfitted with Pro-Keds. [11]
The earliest known shoes are sagebrush bark sandals dating from approximately 7000 or 8000 BC, found in the Fort Rock Cave in the US state of Oregon in 1938. [5] The world's oldest leather shoe, made from a single piece of cowhide laced with a leather cord along seams at the front and back, was found in the Areni-1 cave complex in Armenia in 2008 and is believed to date to 3500 BC.