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Winston was introduced in 1954 by the R.J. Reynolds Tobacco Company and quickly became one of the top-selling cigarette brands, using the slogan "Winston tastes good like a cigarette should". [7] It became the number one cigarette sold in the world by 1966, a position it held until 1972 when Marlboro overtook the brand. [8]
In October 2014, it was reported that R.J. Reynolds might add another brand that had to be sold off to Imperial Tobacco (along with the Kool, Salem, Winston and Maverick brands) to secure the approval of the Federal Trade Commission to purchase the Lorillard Tobacco Company. This did not happen, however, and R.J. Reynolds still sells the brand ...
Its name (along with that of the Winston brand) derives from Winston-Salem, North Carolina, the city where RJR was founded and headquartered. In 2015, Salem was sold to Imperial Tobacco Group as a divestiture during Reynolds' acquisition of Lorillard Tobacco Company. [5]
Advertisement of the Tube Rose snuff tobacco, from a catalog of the 1920 North Carolina State Fair. B&W was founded in Winston (today's Winston-Salem), North Carolina, as a partnership of George T. Brown and his brother-in-law Robert Lynn Williamson, whose father was already operating two chewing tobacco manufacturing facilities. [4]
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Gunston was established in the 1950s by the Winston Tobacco Company in South Africa. [2] It enjoyed significant popularity in the South African market until its sales began to decrease, with consumers increasingly favoring other brands like Peter Stuyvesant and Marlboro. [citation needed]
On July 15, 2014, Reynolds American agreed to buy Lorillard Tobacco Company for $27.4 billion. [19] The deal also included the sale of the Kool, Winston, Salem, and blu brands to Imperial Tobacco for $7.1 billion. [20] In January 2017, Reynolds American agreed to a $49.4 billion deal to be taken over by British American Tobacco. [21]
The "Winston Cup" became the title of the series, and later, some other regional series under NASCAR were also sponsored by the tobacco company (for example, the "Winston West" series). In the mid-1970s, some races began to get partial television coverage, frequently on the ABC sports variety show, Wide World of Sports. While Winston was not ...
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