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Starter was founded in New Haven, Connecticut by David Beckerman, a University of New Haven alumnus, to manufacture team uniforms for high school athletic programs. [6]In 1976, the company entered into non-exclusive licensing agreements with a number of professional sports leagues, paying royalties of 8–10% for the right to manufacture and market copies of professional athletic apparel.
Unlike several NFL franchises, the Chiefs' uniform design has essentially remained the same throughout the club's history. [1] It consists of a red helmet, and either red or white jerseys with the opposite color numbers and names. [1] White pants were used with both jerseys from 1960–1967 and 1989–1999. [1]
Similar to the NFL's color rush jerseys, the eye-grabbing inverted jerseys feature each team's secondary and tertiary colors more prominently and are a steal at just $79.99.
NFL Shop released their list of the top 10 selling jerseys from last year, which included veteran tried-and-true favorite players and new favorites alike.
This design remained largely unchanged through 1977, apart from some variations to the numeral and lettering typefaces, the angle of the helmet decals, and adjustments to the shoulder and sleeve striping due to changes in NFL jersey tailoring and materials. [1] The white stripes on the socks were eliminated in 1975.
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