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  2. Skateboarding sponsorship - Wikipedia

    en.wikipedia.org/wiki/Skateboarding_sponsorship

    Flow sponsorship is similar to shop sponsorship in that it generally involves the sponsorship of an individual by a small to medium commercial skateboard company or enterprise. However, flow sponsorship usually involves the provision of free merchandise (no cost to the sponsored individual) but the offer is not traditionally consistent or long ...

  3. Promotional mix - Wikipedia

    en.wikipedia.org/wiki/Promotional_mix

    Sponsorship of an event, contest or race is a way to generate publicity. [4] Guerrilla marketing tactics are unconventional ways to bring attention to an idea, product or service, such as by using graffiti, sticker bombing, posting flyers, using flash mobs, doing viral marketing campaigns, or other methods using the Internet in unexpected ways. [1]

  4. Promotion (marketing) - Wikipedia

    en.wikipedia.org/wiki/Promotion_(marketing)

    These are personal selling, advertising, sales promotion, direct marketing, publicity, word of mouth and may also include event marketing, exhibitions and trade shows. [2] A promotional plan specifies how much attention to pay to each of the elements in the promotional mix, and what proportion of the budget should be allocated to each element.

  5. Sponsor (commercial) - Wikipedia

    en.wikipedia.org/wiki/Sponsor_(commercial)

    Technical sponsor is a sponsor which promotes organization of sporting events through the partial or full payment of goods and services (e.g., medical equipment, fitness, organization of transportation and lodging). Participating sponsor is a company, the sponsorship fee size of which usually does not exceed 10% of total raised funds..

  6. Category:Sports sponsorships - Wikipedia

    en.wikipedia.org/wiki/Category:Sports_sponsorships

    Main page; Contents; Current events; Random article; About Wikipedia; Contact us; Pages for logged out editors learn more

  7. Naming rights - Wikipedia

    en.wikipedia.org/wiki/Naming_rights

    Naming rights are a financial transaction and form of advertising or memorialization whereby a corporation, person, or other entity purchases the right to name a facility, object, location, program, or event (most often a sports venue), typically for a defined period of time. For properties such as multi-purpose arenas, performing arts venues ...

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  9. Sweepstake - Wikipedia

    en.wikipedia.org/wiki/Sweepstake

    For horse racing events, the pot may be split between the horses that win, place, and show. What an American would call a "sweepstakes" — a random prize draw promoting a commercial product — is likely to be labelled as a "prize draw" or "competition" in the UK.

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