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Close-Up is an American brand of toothpaste launched in 1967 by Unilever as the first gel toothpaste. [ 1 ] [ 2 ] The brand is marketed worldwide by Unilever [ 3 ] and licensed since 2003 [ 4 ] [ 5 ] to Church & Dwight for the North American market.
Close-Up: marketed by Unilever, [12] it was launched in 1967 and was the first gel toothpaste in the world. [13] Colgate: marketed by Colgate-Palmolive, it is the first toothpaste in a collapsible tube, introduced in 1896, after having been sold in glass jars since 1873. [14]
The same year, Church & Dwight expanded its business into laundry detergent products by acquiring small detergent company USA Detergents, the original owner of Xtra detergent. [8] In 2003, Church & Dwight bought the U.S. and Canadian rights to Unilever's oral health business, which includes Pepsodent, Mentadent, Close-Up, and Aim. Unilever ...
Toothpaste alternatives If you want to skip toothpaste, Quartey is OK with using baking soda or coconut oil. Or just wet the toothbrush and brush that way, both dentists say.
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Close-Up – toothpaste (except the United States) Cream Silk – conditioner (Philippines) Dawn (S.A) – lotion products; Dermalogica (USA) – skincare and spa products; Dimension (Southeast Asia, South Asia, Middle East, North America, South America) Dove Men+Care – shampoo, deodorant, body sprays, shower gel
This toothpaste can whiten your smile up to 6 shades in 30 days — and it's nearly 80 percent off! Izabella Zaydenberg. September 24, 2021 at 4:18 PM ... USA TODAY. Your money, the economy, taxes ...
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