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Hal Pashler is Distinguished Professor of Psychology at University of California, San Diego.An experimental psychologist and cognitive scientist, Pashler is best known for his studies of human attentional limitations (his analysis of the Psychological refractory period effect concluded that the brain has discrete "processing bottlenecks" associated with specific types of cognitive operations).
Laboratory of Comparative Human Cognition (LCHC) [1] is a social science laboratory located at the University of California, San Diego (UCSD) since 1978. Scholars at LCHC pursue research focused on understanding the complex relationship between cognition and culture in individual and social development.
In psychophysics, sensory threshold is the weakest stimulus that an organism can sense.Unless otherwise indicated, it is usually defined as the weakest stimulus that can be detected half the time, for example, as indicated by a point on a probability curve. [1]
For many sensory modalities, over a wide range of stimulus magnitudes sufficiently far from the upper and lower limits of perception, the 'JND' is a fixed proportion of the reference sensory level, and so the ratio of the JND/reference is roughly constant (that is the JND is a constant proportion/percentage of the reference level).
The distinction between "maximizing" and "satisficing" was first made by Herbert A. Simon in 1956. [1] [2] Simon noted that although fields like economics posited maximization or "optimizing" as the rational method of making decisions, humans often lack the cognitive resources or the environmental affordances to maximize.
Elizabeth Ann Bates (July 26, 1947 – December 13, 2003) was a professor of cognitive science at the University of California, San Diego.She was an internationally renowned expert and leading researcher in child language acquisition, psycholinguistics, aphasia, and the neurological bases of language, and she authored 10 books and over 200 peer-reviewed articles and book chapters on these ...
The MaxDiff is a long-established theory in mathematical psychology with very specific assumptions about how people make choices: [1] it assumes that respondents evaluate all possible pairs of items within the displayed set and choose the pair that reflects the maximum difference in preference or importance.
Michael Cole (born April 13, 1938) [1] is an American psychologist and emeritus distinguished professor at the University of California, San Diego (UCSD), where he held positions in the Department of Psychology, the Department of Communication, and the Human Development Program.