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  2. Amphibian - Wikipedia

    en.wikipedia.org/wiki/Amphibian

    Amphibians are ectothermic, anamniotic, four-limbed vertebrate animals that constitute the class Amphibia. In its broadest sense, it is a paraphyletic group encompassing all tetrapods excluding the amniotes (tetrapods with an amniotic membrane , such as modern reptiles , birds and mammals ).

  3. AIDA (marketing) - Wikipedia

    en.wikipedia.org/wiki/AIDA_(marketing)

    The AIDA marketing model is a model within the class known as hierarchy of effects models or hierarchical models, all of which imply that consumers move through a series of steps or stages when they make purchase decisions. These models are linear, sequential models built on an assumption that consumers move through a series of cognitive ...

  4. Labyrinthodontia - Wikipedia

    en.wikipedia.org/wiki/Labyrinthodontia

    It was ranked as an order under class Amphibia by Watson in 1920 and as a superorder by Romer in 1947. [ 69 ] [ 70 ] An alternative name, Stegocephalia was created in 1868 by American paleontologist Edward Drinker Cope , from Greek stego cephalia —"roofed head", and refer to anapsid skull and the copious amounts of dermal armour some of the ...

  5. Reptile - Wikipedia

    en.wikipedia.org/wiki/Reptile

    Linnaeus, working from species-poor Sweden, where the common adder and grass snake are often found hunting in water, included all reptiles and amphibians in class "III – Amphibia" in his Systema Naturæ. [8] The terms reptile and amphibian were largely interchangeable, reptile (from Latin repere, 'to creep') being preferred by the French. [9]

  6. Frog - Wikipedia

    en.wikipedia.org/wiki/Frog

    This would help account for the relative scarcity of amphibian fossils from the period before the groups split. [24] Another molecular phylogenetic analysis conducted about the same time concluded that lissamphibians first appeared about 330 million years ago and that the temnospondyl-origin hypothesis is more credible than other theories.

  7. Moor frog - Wikipedia

    en.wikipedia.org/wiki/Moor_frog

    Beetles make up the majority of the moor frog's diet due to their abundance. Large moor frogs do appear to have a preference for beetles because they are larger than most other insect prey. Large moor frogs tend to consume large prey and small moor frogs consume small prey. [ 17 ]

  8. Consumer behaviour - Wikipedia

    en.wikipedia.org/wiki/Consumer_behaviour

    According to the American Marketing Association, consumer behaviour can be defined as "the dynamic interaction of affect and cognition, behaviour, and environmental events by which human beings conduct the exchange aspects of their lives." As a field of study, consumer behaviour is an applied social science. Consumer behaviour analysis is the ...

  9. Marketing research - Wikipedia

    en.wikipedia.org/wiki/Marketing_research

    Marketing research is the systematic gathering, recording, and analysis of qualitative and quantitative data about issues relating to marketing products and services. The goal is to identify and assess how changing elements of the marketing mix impacts customer behavior.

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