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While visual rhetoric is usually applied to denote the non-textual artifacts, the use and presentation of words is still critical to understanding the visual argument as a whole. Beyond how a message is conveyed, the presentation of that message encompasses the study and practice of typography. Professionals in fields from graphic design to ...
Examples are the satiric mode, the ironic, the comic, the pastoral, and the didactic. [2] Frederick Crews uses the term to mean a type of essay and categorizes essays as falling into four types, corresponding to four basic functions of prose: narration, or telling; description, or picturing; exposition, or explaining; and argument, or ...
An argument map or argument diagram is a visual representation of the structure of an argument. An argument map typically includes all the key components of the argument, traditionally called the conclusion and the premises , also called contention and reasons . [ 1 ]
Visual autoethnography has been noted by various scholars as a methodology which challenges power relations for the maker and the viewer. [1] [3] [4] Drawing on the work of Mary Louise Pratt and bell hooks in his research on gang photography, Richard T. Rodríguez refers to the autoethnography as "a practice in which colonized subjects turn the gaze inward."
Aldous Huxley is regarded as one of the most prominent explorers of visual communication and sight-related theories. [12] Becoming near-blind in his teen years as the result of an illness influenced his approach, and his work includes important novels on the dehumanizing aspects of scientific progress, most famously Brave New World and The Art of Seeing.
Syllogism – a type of valid argument that states if the first two claims are true, then the conclusion is true. (For example: Claim 1: People are mortal. Claim 2: Bob is a person. Therefore, Claim 3: Bob is mortal.) Coined by Aristotle. Symbol – a visual or metaphorical representation of an idea or concept.
For example, since we often see effects as "like" their causes, one way to invent an argument (about a future effect) is by discussing the cause (which it will be "like"). This and other rhetorical topics derive from Aristotle's belief that there are certain predictable ways in which humans (particularly non-specialists) draw conclusions from ...
The pragma-dialectical theory has been applied to understand several different types of argumentative discourse. For example, it has been used to analyze and evaluate legal argumentation, mediation, negotiation, (parliamentary) debate, interpersonal argumentation, political argumentation, health communication and visual argumentation. [10]