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  2. Brick by Brick: How Lego Rewrote the Rules of Innovation

    en.wikipedia.org/wiki/Brick_by_Brick:_How_Lego...

    The authors attribute the company's rescue to the efforts of new CEO, Jørgen Vig Knudstorp, who cut costs (by, among others, reducing the number of bricks produced), engaged with the Lego fandom community, and refocused the company's efforts on its core business (design and marketing of interlocking plastic bricks) rather than side activities ...

  3. KrisFlyer - Wikipedia

    en.wikipedia.org/wiki/KrisFlyer

    KrisFlyer is divided into KrisFlyer, KrisFlyer Elite Silver and KrisFlyer Elite Gold, which correspond to Star Alliance Silver and Gold, respectively. Elite Silver [2] and Elite Gold [3] status is given to passengers who have accrued 25,000 and 50,000 miles (80,000 km), respectively, within a 12-month period. The 12-month period is predefined ...

  4. History of Lego - Wikipedia

    en.wikipedia.org/wiki/History_of_Lego

    Today, Lego is a profitable [1] brand offering construction kits and related products and services, including Lego board games, retail stores, video games, films, theme parks, and consultation services. Despite its expansion, the company remains privately held. [2] Lego has had a significant impact on various areas of popular culture.

  5. How Lego went from humble toy and destroyer of bare feet to ...

    www.aol.com/news/lego-went-humble-toy-destroyer...

    Lego mini-figures have been transformed into full-fledged characters through their appearances in films and TV shows, putting them — not the bricks — at the center of the play ecosystem.

  6. Brick Like Me - Wikipedia

    en.wikipedia.org/wiki/Brick_Like_Me

    Homer awakens in a utopian Springfield where everything and everyone is made out of Lego (Maggie is a massive Duplo figure). While visiting the Lego Comic Book Guy's store to pick up a toy set for Lisa's birthday, Homer has a vision upon touching the box where he sees his normal flesh self giving the gift to Lisa and helping her build it, which disturbs Lego Homer.

  7. Lego Ideas - Wikipedia

    en.wikipedia.org/wiki/Lego_Ideas

    Lego Ideas was first introduced as an offshoot of the Japanese company CUUSOO, produced as a collaboration between CUUSOO and The Lego Group. Titled LEGO CUUSOO, the site was labeled a beta site and remained so until the unveiling of Lego Ideas as a finished product. [3] In 2014, the platform moved to Chaordix. [4]

  8. LDraw - Wikipedia

    en.wikipedia.org/wiki/LDraw

    Lego brick (real) dimensions Measuring LDraw parts size in LeoCAD with "ruler" part (ruler tick: 1 mm) LDU ( LD raw U nits) — is a base distance unit used in the LDraw format, equals to 1/20 of pin step (distance between centers of 2 closest pins on plate), which in turn almost equals to 0.4 millimetre .

  9. Lego Icons - Wikipedia

    en.wikipedia.org/wiki/Lego_Icons

    Lego Icons (formerly known as Lego Creator Expert and stylized as LEGO Icons) is a series of Lego construction toys aimed at a demographic of adolescents and adults. Beginning in 2000 without an established logo or icon, Icons features models such as aircraft, sculptures, and world buildings, selling as exclusives with numerous specialized elements and complex building techniques.