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Unlike Shein, Temu's appeal cuts across age groups and gender. The platform is the world’s second most-visited online shopping site, software company Similarweb reported in September.
That could change the landscape of online shopping, particularly for the Chinese e-commerce companies behind wildly successful sites, such as Shein and Temu, that have enticed U.S. shoppers with ...
The order throws a wrench in the business models of China-based retailers like Shein and Temu, which were previously exempt from any tariffs and customs inspections thanks to the de minimis loophole.
Americans are used to seeing Temu and Shein everywhere. Revenue from China-based advertisers grew from 6% of Meta’s family of apps revenue to 11% in 2024, according to the company’s financial ...
While Temu has more than 11m monthly users, the products’ prices begs the question of how similar it could be to Shein, an online fast-fashion brand for women known for its cheap prices.
Just as Amazon is trying to be more like Temu and Shein, the discount platforms are trying to be more like Amazon, said Juozas Kaziukėnas, founder of the market research firm Marketplace Pulse.
In December 2022, Temu was sued by rival company Shein, alleging that Temu had enlisted online influencers "to make false and deceptive statements" about Shein to promote its own goods. Temu later sued Shein in July 2023, alleging that Shein had "engaged in a campaign of threats, intimidation, false assertions of infringement, and attempts to ...
That loophole has been a boon for Shein, a retailer known for fast fashion that was founded in China in 2012 but is now based in Singapore, and Temu, which was founded in Boston in 2022 but is ...