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Depend is a Kimberly-Clark brand of absorbent, disposable undergarments for people with urinary or fecal incontinence. It positions its products as an alternative to typical adult diapers . Depend is the dominant brand of disposable incontinence garments in the United States with a 49.4 share of the market.
It is estimated that 1 in 4 women over the age of 35 experience some level of urinary incontinence, often following childbirth or during menopause. Incontinence is also experienced by approximately 1 in 10 men, commonly related to prostate issues. Incontinence is more prevalent with age, and is commonly experienced by those 65 and over. [2]
Some men who experience dribbling, especially after prostate cancer surgery, will choose to wear incontinence pads to stay dry. Also known as guards for men, these incontinence pads conform to the male body. Some of the most popular male guards are from TENA, Depend, and Prevail. [2]
The size of the adult diaper market in 2016 was $9.8 billion, an increase from $9.2 billion in 2015. [1] Adult diaper sales in the United States were projected to rise 48 percent from 2015 to 2020, compared to 2.6 percent for baby diapers. [2] The adult incontinence market in Japan was $1.8 billion in 2016, about 20 percent of the world market. [2]
A Charlotte, N.C., woman has been arrested on child abuse charges after allegedly neglecting to give her daughter solid food for roughly six months.
Multiple media reports, including from the Wall Street Journal and The New York Times, have included interviews with current and former White House staffers who expressed serious doubts over the ...
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