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The slogan was used for 50 years before a re-branding in 2012, when Avis unveiled a new slogan—"It's Your Space." [12] In 1972, Avis introduced Wizard, [13] the first computer-based information and reservations system to be used in the United States car rental business; to this day, almost all frequent Avis customers are identified by their ...
Avis Budget Group, Inc. is an American car rental agency holding company headquartered in Parsippany, New Jersey. It is the parent company of several brands including Avis Car Rental, [3] Budget Rent a Car, [4] Budget Truck Rental, Payless Car Rental, and Zipcar. [5]
A car rental, hire car or car hire agency is a company that rents automobiles for short periods of time to the public, generally ranging from a few hours to a few weeks. It is often organized with numerous local branches (which allow a user to return a vehicle to a different location), and primarily located near airports or busy city areas and ...
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Under the direction of Netterstron, the company grew from a local car rental store to a franchise system with over 100 car rental offices throughout the United States. By 1987 the company acquired the U.S. portion of Canadian-based Holiday Rent a Car, at which time the company built its first automated central reservation system. [4]
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