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LegalZoom was a nominee for the American Bar Association's 2005 Louis M. Brown Award. [18] In 2011, Business Insider ranked LegalZoom 27th on its list of the world's most valuable startups, [19] and in 2012, Fast Company ranked LegalZoom 26th on its list of the most innovative companies. [20]
Trademark law protects a company's goodwill, and helps consumers easily identify the source of the things they purchase. In principle, trademark law, by preventing others from copying a source-identifying mark, reduces the customer's costs of shopping and making purchasing decisions, for it quickly and easily assures a potential customer that this
In March 2001, Lee, along with Robert Shapiro, Brian P. Y. Liu, and Edward R. Hartman co-founded and launched Legalzoom.com, an online legal technology and services company. [ 5 ] [ 6 ] [ 7 ] In May 2009, Lee, Kim Kardashian , Robert Shapiro, and MJ Eng co-founded and launched ShoeDazzle.com, an online fashion subscription service.
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Fair use of trademarks is more limited than that which exists in the context of copyright. Many trademarks are adapted from words or symbols that are common to the culture, as Apple, Inc. using a trademark that is based upon the apple. Other trademarks are invented by the mark owner (such as Kodak) and have no common use until introduced by the ...
Marks that cannot themselves be registered as trademarks but have achieved secondary meaning can still be protected from unfair competition; under the 1881 Act, circuit courts do not have jurisdiction over a dispute by two parties of the same state not involving a registrable trademark Clinton E. Worden & Co. v. California Fig Syrup Co.
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