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In 2011, Great Clips launched online check-in, the industry's first real-time check-in application, allowing customers to check wait times and add their names to the wait list before they visit the salon. [22] The app has been downloaded more than 5 million times and is used by about 20% of its customers. [23]
Hair care was the largest segment, with 86,000 locations. Skincare was expected to generate $21.09 billion in revenue by 2023, growing annually by 3.91%. [ 11 ] This growth was driven in part by increasing awareness of the importance of skin care among American women, but also specifically due to an increase in the market for men. [ 12 ]
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