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For Dummies is an extensive series of instructional reference books which are intended to present non-intimidating guides for readers new to the various topics covered. The series has been a worldwide success with editions in numerous languages.
For Dummies – a similar series of how-to books from John Wiley & Sons, Inc. Découvertes Gallimard, a similar series in French of introductory books, noted for its fine illustration. Some titles are translated in other languages. FabJob – a similar series of how-to-books for starting a business or dream career
Business marketing is a marketing practice of individuals or organizations (including commercial businesses, governments, and institutions). It allows them to sell products or services to other companies or organizations, who either resell them, use them in their products or services, or use them to support their work.
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This is the third book in Wiley's "LITTLE BOOK. BIG PROFITS." series. The series includes The Little Book That Beats the Market by Joel Greenblatt (Wiley, 2005), ISBN 978-0-471-73306-5 and The Little Book of Value Investing by Christopher H. Browne (Wiley, 2006), ISBN 978-0-470-05589-2
Digital marketing is the component of marketing that uses the Internet and online-based digital technologies such as desktop computers, mobile phones, and other digital media and platforms to promote products and services. [2] [3] It has significantly transformed the way brands and businesses utilize technology for marketing since the 1990s and ...
The standard educational requirement to become a product manager is a marketing or business degree. This can include a Bachelor of Business Administration (BBA), Master of Business Administration (MBA), Master of Arts (M.A.) or Master of Science (M.S.) in Marketing, and Master of Arts (M.A.) or Master of Science (M.S.) in Industrial ...