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Absolut Vodka is a brand of vodka, produced near Åhus, in southern Sweden. Absolut is a part of the French group Pernod Ricard . Pernod Ricard bought Absolut for €5.63 billion in 2008 (equivalent to €7.59 billion in 2023) [ 1 ] from the Swedish state.
In 2008, Pernod Ricard announced its acquisition of Swedish-based V&S Group, which produces Absolut Vodka, from the Swedish government. [11] In 2013, Pernod Ricard joined leading alcohol producers as part of a producers' commitments to reducing harmful drinking. [12]
Vodka is their largest selling spirit, in which Absolut holds the highest sales figures. Geographically, North America is the group's single biggest market, accounting for 43% of total sales in 2007. Geographically, North America is the group's single biggest market, accounting for 43% of total sales in 2007.
Absolwent is a Polish luxury vodka manufactured since 1995 by Polmos Białystok. Produced as a 4-fold rectified grain high-end spirit. It is made in several varieties: pure, flavor (such as lemon, apricot, cranberry and banana) and Absolwent Gin. According to the company's report from 1999, Absolwent ranks fifth in the world. [1]
Level Vodka, a brand of vodka from the makers of Absolut was launched in 2004. Made in Åhus, Sweden, the vodka is made from winter wheat and is marketed as "perfectly balanced" due to the use of two distinct distillation methods - a continuous distillation process to remove congeners, creating the vodka's smoothness, and a batch distillation process to add character.
The Alcohol (Minimum Pricing) (Scotland) Act 2012 is an Act of the Scottish Parliament, which introduces a statutory minimum price for alcohol, initially 50p per unit, as an element in the programme to counter alcohol problems. The government introduced the Act to discourage excessive drinking.
Absolut Vodka, the most successful product of the privatised manufacturer Vin&Sprit.. Alcoholic drinks in Sweden are as common as in most of the Western world.Sweden is historically part of the vodka belt, with high consumption of distilled drinks and binge drinking, but during the later half of the 20th century, habits became more harmonized with western Europe, with increasing popularity of ...
The product name "Absolutely pure spirits" was changed to Renat in the 1970s to pave the way for the new product Absolut Vodka which was launched in 1979. [3] Renat is considered to be the Swedish national vodka and was featured in the International Wine and Spirit Competition (IWSC) in 2005 and 2006.