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On Twitter and some instant messaging services, there is a limit to the number of characters a message can carry – however, Twitter now shortens links automatically using its own URL shortening service, t.co, so there is no need to use a separate URL shortening service just to shorten URLs in a tweet. On other such services, using a URL ...
TinyURL is a URL shortening web service, which provides short aliases for redirection of long URLs. Kevin Gilbertson, a web developer, launched the service in January 2002 [1] as a way to post links in newsgroup postings which frequently had long, cumbersome addresses. TinyURL was the first notable URL shortening service and is one of the ...
URL hijacking is an off-domain redirect technique [3] that exploited the nature of the search engine's handling for temporary redirects. If a temporary redirect is encountered, search engines have to decide whether they assign the ranking value to the URL that initializes the redirect or to the redirect target URL.
Typosquatting, also called URL hijacking, a sting site, a cousin domain, or a fake URL, is a form of cybersquatting, and possibly brandjacking which relies on mistakes such as typos made by Internet users when inputting a website address into a web browser. A user accidentally entering an incorrect website address may be led to any URL ...
Companies can use their own custom domains to generate shortened links; for example, The New York Times uses nyti.ms and Pepsi uses pep.si. This allows the company to push brand awareness on services such as Twitter but use the Bitly engine to generate the shortened URLs and track marketing metrics. [ 8 ]
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The PURL concept allows for generalized URL curation of HTTP URIs on the World Wide Web. PURLs allow third party control over both URL resolution and resource metadata provision. A URL is simply an address of a resource on the World Wide Web. A Persistent URL is an address on the World Wide Web that causes a redirection to another Web resource.
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