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Tourism in New Zealand comprised an important sector of the national economy – tourism directly contributed NZ$16.2 billion (or 5.8%) of the country's GDP in the year ended March 2019. [2] As of 2016 [update] tourism supported 188,000 full-time-equivalent jobs (nearly 7.5% of New Zealand's workforce).
New Zealand is a predominantly urban country, with 84.3% of the population living in urban areas, and 51.0% of the population living in the seven cities with populations exceeding 100,000. [311] Auckland, with over 1.4 million residents, is by far the largest city. [311] New Zealand cities generally rank highly on international livability measures.
The main marketing tool of Tourism New Zealand is the award-winning "100% Pure New Zealand" campaign, which had its ten-year anniversary in 2009. The brand has attracted debate at times from scientists such as Mike Joy , environmentalists, and the Green Party who see the 100% Pure brand as an environmental statement.
Map of the Great Walks of New Zealand. The New Zealand Great Walks are a set of popular tramping tracks developed and maintained by the Department of Conservation. [1] They are New Zealand's premier tracks, through areas of some of the best scenery in the country, ranging from coastlines with beaches to dense rain forests and alpine terrain.
[29] [30] This makes the sound one of New Zealand's most-visited tourist spots even with its remote location and long journey times from the nearest population centres. [4] Many tourists take one of the boat tours which usually last one to two hours. They are offered by several companies, departing from the Milford Sound Visitors' Centre.
An annotated relief map. New Zealand is located in the South Pacific Ocean at , near the ... Some volcanic places are also famous tourist destinations, ...
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