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More dramatic makeup was often worn in the evenings. [1] Make-up used by European fashion designers in the 1970s presented a sensual look for women in striking contrast to the "natural look". [7] Though models in Yves Saint Laurent's hugely influential runway shows wore menswear and short, slicked-back hair, their lips were glossy and bright ...
Throughout most of the decade, women preferred light, natural-looking make-up for the daytime. Cosmetics in the 1970s reflected the contradictory roles ascribed for the modern woman. [ 421 ] For the first time since 1900, make-up was chosen situationally, rather than in response to monolithic trends. [ 421 ]
With the help of the Clean Makeup line, CoverGirl has donated $500,000 to the program, which provided 50 million liters of drinking water to children across the world. [10] In 2017, CoverGirl reinvented their brand by adopting a new strapline "I Am What I Make Up" instead of the past strapline "easy, breezy, beautiful" for 20 years.
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Bobbi Brown Cosmetics. It’s hard to compile a list of the best beauty brands without including the namesake brand founded by legendary makeup artist Bobbi Brown in the early ’90s.
Suddenly we're pining for the 1950s and '60s. Okay, not in terms of technology, movies or even politics -- but throwback photos from the early Emmy Awards have us longing for the days of classic ...
By the summer of 1970, the company was marketing and promoting Fresh Lemon bath products and cosmetics. Advertising was coordinated by the Wells, Rich, Greene advertising agency. Their advertising budget surpassed $7 million. There was an emphasis on a long-term building operation, with advertisements on television and in women's magazines. [2]
This is a list of defunct (mainly American) consumer brands which are no longer made and usually no longer mass-marketed to consumers. Brands in this list may still be made, but are only made in modest quantities and/or limited runs as a nostalgic or retro style item. A set of signs promoting Burma-Shave, on U.S. Route 66
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