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PageRank (PR) is an algorithm used by Google Search to rank web pages in their search engine results. It is named after both the term "web page" and co-founder Larry Page. PageRank is a way of measuring the importance of website pages. According to Google:
Fig.1. Google matrix of Wikipedia articles network, written in the bases of PageRank index; fragment of top 200 X 200 matrix elements is shown, total size N=3282257 (from [1]) A Google matrix is a particular stochastic matrix that is used by Google's PageRank algorithm. The matrix represents a graph with edges representing links between pages.
Google PageRank (Google PR) is one of the methods Google uses to determine a page's relevance or importance. Important pages receive a higher PageRank and are more likely to appear at the top of the search results. Google PageRank (PR) is a measure from 0 - 10. Google PageRank is based on backlinks.
Google PageRank of the main English Wikipedia homepage: 22 October 2002, 41/100(www.wikipedia.org) 3 November 2002, 7/10 1 December 2002, 8/10 10 January 2003 ...
These scores are then used along with many other things to determine if a page will rank well in a search." "PageRank relies on the uniquely democratic nature of the web by using its vast link structure as an indicator of an individual page's value. In essence, Google interprets a link from page A to page B as a vote, by page A, for page B.
The domain authority (also referred to as thought leadership) of a website describes its relevance for a specific subject area or industry.Domain Authority is a search engine ranking score developed by Moz. [1] This relevance has a direct impact on its ranking by search engines, trying to assess domain authority through automated analytic algorithms.
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Search engine optimization (SEO) is the process of improving the quality and quantity of website traffic to a website or a web page from search engines. [1] [2] SEO targets unpaid search traffic (usually referred to as "organic" results) rather than direct traffic, referral traffic, social media traffic, or paid traffic.