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Statistical conclusion validity is the degree to which conclusions about the relationship among variables based on the data are correct or "reasonable". This began as being solely about whether the statistical conclusion about the relationship of the variables was correct, but now there is a movement towards moving to "reasonable" conclusions that use: quantitative, statistical, and ...
External validity is the validity of applying the conclusions of a scientific study outside the context of that study. [1] In other words, it is the extent to which the results of a study can generalize or transport to other situations, people, stimuli, and times.
Internal validity, therefore, is more a matter of degree than of either-or, and that is exactly why research designs other than true experiments may also yield results with a high degree of internal validity. In order to allow for inferences with a high degree of internal validity, precautions may be taken during the design of the study.
If the goal of a study is to deductively test a theory, one is only concerned with factors which might undermine the rigor of the study, i.e. threats to internal validity. In other words, the relevance of external and internal validity to a research study depends on the goals of the study.
Construct validity concerns how well a set of indicators represent or reflect a concept that is not directly measurable. [1] [2] [3] Construct validation is the accumulation of evidence to support the interpretation of what a measure reflects.
It is a significant threat to a research study's external validity and is typically controlled for using blind experiment designs. There are several forms of reactivity. The Hawthorne effect occurs when research study participants know they are being studied and alter their performance because of the attention they receive from the experimenters.
For example, a soft drink company might be interested in assessing the quality of a new product through use of a consumer rating scale. By employing a D study, it would be possible to estimate how the consistency of quality ratings would change if consumers were asked 10 questions instead of 2, or if 1,000 consumers rated the soft drink instead ...
In qualitative research, a member check, also known as informant feedback or respondent validation, is a technique used by researchers to help improve the accuracy, credibility, validity, and transferability (also known as applicability, internal validity, [1] or fittingness) of a study. [2]