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Nevertheless, France would like to rely on the possibility of adapting the rules, through the Digital Markets Act, in order to respond to the constant changes of the digital market. [ 119 ] The French government is known to be publicly in favour of more regulation of the GAFAM [ 120 ] and unilaterally set up its " GAFA tax [ fr ] " in 2019. [ 121 ]
The bill tasks the FTC with developing rules specifically targeted at OBA, requiring companies to offer consumers “a robust, clear, and conspicuous” opt-out mechanism from the use of their personally identifiable information by third parties “for behavioral advertising or marketing”. [35]
The Digital Markets, Competition and Consumers Act 2024 (c. 13) is an act of the Parliament of the United Kingdom. [1] It amends the Competition Act 1998 and the Enterprise Act 2002. [1] A government press release described it as an act to "stamp out unfair practices and promote competition in digital markets". [2]
The Digital Fairness Act (DFA) is a legislative proposal by the European Commission. [ 1 ] [ 2 ] Michael McGrath , EU Commissioner for Democracy, Justice, the Rule of Law and Consumer Protection , will be responsible for this legislation under Ursula von der Leyen 's second Commission . [ 3 ]
Final regulations that guide businesses and consumers under California's new digital privacy law went into effect on Friday, marking a significant step towards giving Americans the right to ...
Marketing ethics and marketing law are related subjects. Relevant areas of law include consumer law which protects consumers and antitrust law which protects competitors - in both cases, against unethical marketing practices. Regulation extends beyond the law to lobbies, watchdog bodies and self-regulatory industry bodies.
The Digital Services Act [1] (DSA) is an EU regulation adopted in 2022 that addresses illegal content, transparent advertising and disinformation. It updates the Electronic Commerce Directive 2000 in EU law, [2] [3] and was proposed alongside the Digital Markets Act (DMA).
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