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  2. Want - Wikipedia

    en.wikipedia.org/wiki/Want

    By this viewpoint, wants and needs can be understood as examples of the overall concept of demand. Examples of wants that people would like to have is financial monitoring , saving time , higher paying job , more comfort , healthier diet , physical fitness , spirituality , friendship , companionship and safety .

  3. Need theory - Wikipedia

    en.wikipedia.org/wiki/Need_theory

    McClelland's research showed that 86% of the population are dominant in one, two, or all three of these three types of motivation. His subsequent research, published in the 1977 Harvard Business Review article "Power is the Great Motivator", found that those in top management positions had a high need for power and a low need for affiliation ...

  4. Needs assessment - Wikipedia

    en.wikipedia.org/wiki/Needs_assessment

    A needs assessment is a systematic process for determining and addressing needs, or "gaps", between current conditions, and desired conditions, or "wants". [ 1 ] Needs assessments can help improve policy or program decisions, individuals, education, training, organizations, communities, or products.

  5. Budgeting 101: How To Define ‘Needs’ vs. ‘Wants’ - AOL

    www.aol.com/finance/budgeting-101-define-needs...

    If part of your goals for this year entails getting in the best financial shape of your life, then you have likely started to think about a budget. One of the most popular budget strategies is the...

  6. Need - Wikipedia

    en.wikipedia.org/wiki/Need

    Needs are distinguished from wants. In the case of a need, a deficiency causes a clear adverse outcome: a dysfunction or death. In other words, a need is something required for a safe, stable and healthy life (e.g. air, water, food, land, shelter) while a want is a desire, wish or aspiration.

  7. Maslow's hierarchy of needs - Wikipedia

    en.wikipedia.org/wiki/Maslow's_hierarchy_of_needs

    Physiological needs include: Air, Water, Food, Heat, Clothes, Reproduction, Shelter [22] and Sleep. Many of these physiological needs must be met for the human body to remain in homeostasis. Air, for example, is a physiological need; a human being requires air more urgently than higher-level needs, such as a sense of social belonging.

  8. Outline of marketing - Wikipedia

    en.wikipedia.org/wiki/Outline_of_marketing

    Marketers typically begin planning with a detailed understanding of customer needs and wants. A need is something required for a healthy life (e.g. food, water, shelter, emotional bonding); A want is a desire, wish or aspiration; When needs or wants are backed by purchasing power, they have the potential to become demands.

  9. Marketing - Wikipedia

    en.wikipedia.org/wiki/Marketing

    Needs can be objective and physical, such as the need for food, water, and shelter; or subjective and psychological, such as the need to belong to a family or social group and the need for self-esteem. Wants: Something that is desired, wished for or aspired to. Wants are not essential for basic survival and are often shaped by culture or peer ...