Search results
Results from the WOW.Com Content Network
The term “green market” highlights the environmentally friendly practice of putting used or discontinued products back into productive use. Although resale of these goods can compete with manufacturers, it also benefits them by allowing original users to trade in old products for value toward new purchases.
Market orientation has several definitions; Narver and Slater [14] discuss MO in terms of culture and the fundamental characteristics of the organisation. Kohli and Jaworski, [ 15 ] 1990 refer to MO as the organisation wide information generation and distribution and the appropriate responses to this information considering current and future ...
Many of the first generation sustainability brands failed in the market because companies overemphasized the positive socio-ecological product attributes, while they neglected to focus on other product attributes such as performance, functionality or design, too. As a result, many products could not compete against conventional products. [1]
According to Belz, Frank-Martin, [1] the definition of sustainable product has six characteristics: Customer satisfaction: any products or services that do not meet customer needs will not survive in the market in the long term. Dual focus: Unlike purely environmental products, sustainable products focus on ecological and social significance.
Environment friendly processes, or environmental-friendly processes (also referred to as eco-friendly, nature-friendly, and green), are sustainability and marketing terms referring to goods and services, laws, guidelines and policies that claim reduced, minimal, or no harm upon ecosystems or the environment. [1]
Eco-labels and Certifications: Green trading also encompasses the exchange of eco-friendly products or services certified through recognized eco-labeling schemes. E-commerce platforms can facilitate the trading of such products by highlighting sellers who adhere to sustainability standards.
The achievement of a global eco-social market economy by means of implementing the same ecological and social standards in all institutes and agreements on a global scale. [ 5 ] The funding of these development measures are a levy on financial transactions, a kerosene tax or special drawing rights with the IMF. [ 7 ]
Economies and natural capital for sources of raw materials and sinks for waste products [1]. An environmental enterprise is an environmentally friendly/compatible business. . Specifically, an environmental enterprise is a business that produces value in the same manner which an ecosystem does, neither producing waste nor consuming unsustainable resour