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Google Search Console (formerly Google Webmaster Tools) is a web service by Google which allows webmasters to check indexing status, search queries, crawling errors and optimize visibility of their websites. [1] Until 20 May 2015, the service was called Google Webmaster Tools. [2] In January 2018, Google introduced a new version of the search ...
Sitemaps is a protocol in XML format meant for a webmaster to inform search engines about URLs on a website that are available for web crawling.It allows webmasters to include additional information about each URL: when it was last updated, how often it changes, and how important it is in relation to other URLs of the site.
t. e. Search engine optimization ( SEO) is the process of improving the quality and quantity of website traffic to a website or a web page from search engines. [ 1][ 2] SEO targets unpaid traffic (known as "natural" or "organic" results) rather than direct traffic or paid traffic. Unpaid traffic may originate from different kinds of searches ...
Google Analytics provides an SDK that allows gathering usage data from iOS and Android apps, known as Google Analytics for Mobile Apps. [5] Google Analytics has undergone many updates since its inception and is currently on its 4th iteration—GA4. [6] GA4 is the default Google Analytics installation and is the renamed version for the (App ...
Schema.org is an initiative launched on June 2, 2011, by Bing, Google and Yahoo! [3] [4] [5] (operators of the world's largest search engines at that time) [6] to create and support a common set of schemas for structured data markup on web pages. In November 2011, Yandex (whose search engine is the largest in Russia) joined the initiative.
Keyword research. The objective of keyword research is to generate, with good precision and recall, a large number of terms that are highly relevant yet non-obvious to the given input keyword. [ 1] The process of keyword research involves brainstorming and the use of keyword research tools, with popular ones including Semrush and Google Trends.
A content management system ( CMS) is computer software used to manage the creation and modification of digital content ( content management ). [1] [2] [3] A CMS is typically used for enterprise content management (ECM) and web content management (WCM). ECM typically supports multiple users in a collaborative environment [4] [5] by integrating ...
Bing Webmaster Tools (previously the Bing Webmaster Center) is a free service as part of Microsoft 's Bing search engine which allows webmasters to add their websites to the Bing index crawler, see their site's performance in Bing (clicks, impressions) and a lot more. The service also offers tools for webmasters to troubleshoot the crawling and ...