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2. Brochure - Wikipedia

   en.wikipedia.org/wiki/Brochure

   This format has the added benefit of unlimited distribution and cost savings compared to traditional paper brochures. [4] The most common types of single-sheet brochures are the bi-fold (a single sheet printed on both sides and folded into halves) and the tri-fold (the same, but folded into thirds). A bi-fold brochure results in four panels ...

3. Flyer (pamphlet) - Wikipedia

   en.wikipedia.org/wiki/Flyer_(pamphlet)

   Leaflets being handed out in New York City (1973) A flyer (or flier) is a form of paper advertisement intended for wide distribution and typically posted or distributed in a public place, handed out to individuals or sent through the mail. Today, flyers range from inexpensively photocopied leaflets to expensive, glossy, full-color circulars ...

4. File:Leaflet Samples.pdf - Wikipedia

   en.wikipedia.org/wiki/File:Leaflet_Samples.pdf

   Main page; Contents; Current events; Random article; About Wikipedia; Contact us

5. Pamphlet - Wikipedia

   en.wikipedia.org/wiki/Pamphlet

   An 18th-century painting of a girl with a basket of pamphlets Due to their low cost and ease of production, pamphlets have often been used to popularize political or religious ideas. A pamphlet is an unbound book (that is, without a hard cover or binding ).

6. Promotional mix - Wikipedia

   en.wikipedia.org/wiki/Promotional_mix

   Advertising is the paid presentation and promotion of ideas, goods, or services by an identified sponsor in a mass medium. Examples include print ads, radio, television, billboard, direct mail, brochures and catalogs, signs, in-store displays, posters, mobile apps, motion pictures, web pages, banner ads, and emails. [1] [2] [4] [5]

7. Visual merchandising - Wikipedia

   en.wikipedia.org/wiki/Visual_merchandising

   Visual merchandising is the practice in the retail industry of optimizing the presentation of products and services to better highlight their features and benefits. The purpose of such visual merchandising is to attract, engage, and motivate the customer towards making a purchase.