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There are two types of research, customized and syndicated. Customized research is conducted for a specific client to address that client’s needs. Only that client has access to the results of the research. Syndicated research is a single research study conducted by a research company with its results available, for sale, to multiple ...
Advertising research is a specialized form of research that works to improve the effectiveness and efficiency of advertising. It entails numerous forms of research which employ different methodologies. Advertising research includes pre-testing (also known as copy testing) and post-testing of ads and/or campaigns.
Disadvantageous, if a sample is not carefully selected, results may be biased. Internet survey research, in particular, is problematic with regard to selecting a representative sample. If a study does not document its exact research design and instruments, the results are not transparent, which can lead to misunderstandings and misinterpretations.
A research proposal is a document proposing a research project, generally in the sciences or academia, and generally constitutes a request for sponsorship of that research. [1] Proposals are evaluated on the cost and potential impact of the proposed research, and on the soundness of the proposed plan for carrying it out. [ 2 ]
An advertising campaign or marketing campaign is a series of advertisement messages that share a single idea and theme which make up an integrated marketing communication (IMC). An IMC is a platform in which a group of people can group their ideas, beliefs, and concepts into one large media base.
The National Language Promotion Department (Urdu: اِدارۀ فروغِ قومی زُبان Idāra-ē Farōġ-ē Qaumī Zabān [ɪ.ˈd̪aː.rə.eː fə.ˈroːɣ.eː ˈqɔː.mi zə.ˈbaːn]), formerly known as the National Language Authority (or Urdu Language Authority), [1] is an autonomous regulatory institution established in 1979 to support the advancement and promotion of Urdu, which is ...
The dictionary was edited by the honorary director general of the board Maulvi Abdul Haq who had already been working on an Urdu dictionary since the establishment of the Urdu Dictionary Board, Karachi, in 1958. [1] [2] [3] Urdu Lughat consists of 22 volumes. In 2019, the board prepared a short concise version of the dictionary in 2 volumes.
Blitz campaign, a short, intensive, and focused marketing campaign for a product or business; Civil society campaign, a project intended to mobilize public support in order to instigate social change; Military campaign, large scale, long duration, significant military strategy plans incorporating a series of inter-related military operations or ...