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  2. Horizontal integration - Wikipedia

    en.wikipedia.org/wiki/Horizontal_integration

    Marketing. Horizontal integration is the process of a company increasing production of goods or services at the same level of the value chain, in the same industry. A company may do this via internal expansion or through mergers and acquisitions. [ 1][ 2][ 3] The process can lead to monopoly if a company captures the vast majority of the market ...

  3. Concentration of media ownership - Wikipedia

    en.wikipedia.org/wiki/Concentration_of_media...

    v. t. e. Media graphic showing the 2019 ownership of mass media groups in the United States. Concentration of media ownership, also known as media consolidation or media convergence, is a process wherein fewer individuals or organizations control shares of the mass media. [ 1]

  4. Strategic alliance - Wikipedia

    en.wikipedia.org/wiki/Strategic_alliance

    A strategic allianceis an agreement between two or more partiesto pursue a set of agreed upon objectives needed while remaining independent organizations. The alliance is a cooperationor collaborationwhich aims for a synergywhere each partner hopes that the benefits from the alliance will be greater than those from individual efforts.

  5. Economic integration - Wikipedia

    en.wikipedia.org/wiki/Economic_integration

    Economic integration is the unification of economic policies between different states, through the partial or full abolition of tariff and non-tariff restrictions on trade. The trade-stimulation effects intended by means of economic integration are part of the contemporary economic Theory of the Second Best : where, in theory, the best option ...

  6. Marketing strategy - Wikipedia

    en.wikipedia.org/wiki/Marketing_strategy

    A horizontal integration strategy may be indicated in fast-changing work environments as well as providing a broad knowledge base for the business and employees. [66] A benefit of horizontal diversification is that it is an open platform for a business to expand and build away from the already existing market.

  7. Vertical integration - Wikipedia

    en.wikipedia.org/wiki/Vertical_integration

    Contrary to horizontal integration, which is a consolidation of many firms that handle the same part of the production process, vertical integration is typified by one firm engaged in different parts of production (e.g., growing raw materials, manufacturing, transporting, marketing, and/or retailing). Vertical integration is the degree to which ...

  8. Lebesgue integral - Wikipedia

    en.wikipedia.org/wiki/Lebesgue_integral

    e. In mathematics, the integral of a non-negative function of a single variable can be regarded, in the simplest case, as the area between the graph of that function and the X axis. The Lebesgue integral, named after French mathematician Henri Lebesgue, is one way to make this concept rigorous and to extend it to more general functions.

  9. Loose coupling - Wikipedia

    en.wikipedia.org/wiki/Loose_coupling

    Loose coupling. In computing and systems design, a loosely coupled system is one. in which components are weakly associated (have breakable relationships) with each other, and thus changes in one component least affect existence or performance of another component. in which each of its components has, or makes use of, little or no knowledge of ...