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Snapdeal is an Indian e-commerce company, based in New Delhi, India. It was founded in February 2010 by Kunal Bahl and Rohit Bansal. [3] Snapdeal is one of the top 5 online marketplaces in India. [4] Snapdeal targets the value e-commerce segment, which Bahl estimated to be three times larger than the branded goods market. [5]
He was instrumental in transforming the company from a monthly loss of over US$20 million to a profit [15] with his “Snapdeal 2.0” [16] strategy and plan. [17] During his time at Snapdeal, Kothari was also the CEO of distressed digital payments company, FreeCharge. Kothari led the sale of FreeCharge for $60 million to Axis Bank. [18]
Rohit Bansal is an Indian entrepreneur, co-founder and COO of e-commerce company Snapdeal. [1] [2] [3] Early life. Bansal was born in Malout, Punjab India. [4]
The service competes primarily with Amazon India and domestic rival Snapdeal. [ 7 ] [ 8 ] As of FY23, Flipkart held a 48% market share in the Indian e-commerce industry. [ 9 ] Flipkart has a dominant position in the apparel segment, bolstered by its acquisition of Myntra , and was described as being "neck and neck" with Amazon in the sale of ...
Bahl co-founded the e-commerce company Snapdeal in 2010. [6] [7] In 2022, the company assumed the group corporate identity of AceVector, which houses multiple businesses such as Snapdeal, Unicommerce, and Stellaro Brands.
The concept of a one-day online sale originated in the United States, where many online shopping sites offer discounts on "Cyber Monday", the first Monday after the so-called Black Friday, the day that follows the U.S. Thanksgiving. Cyber Monday started in 2005 and the concept has spread to several countries including Canada, Japan, Australia ...
On 8 April 2015, Snapdeal acquired Freecharge in what was referred to as the second biggest takeover in the Indian e-commerce sector at the time, after the buy out of Ibibo by rival MakeMyTrip. The deal was for approximately US$400 million in cash and stock. [2] [3] On 27 July 2017, Axis Bank acquired Freecharge for $60 million. [4]
India has an Internet user base of about 690.0 million as of November 2023, about 40% of the population. [1] Despite being the second-largest user base in world, only behind China (1.079 billion, 48% of population), the penetration of e-commerce is low compared to markets like the United States (266 million, 84%), or France (54M, 81%), but is growing, adding around 6 million new entrants every ...