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  2. Apple Inc. - Wikipedia

    en.wikipedia.org/wiki/Apple_Inc.

    "Apple has exploited a difference between Irish and U.S. tax residency rules", the report said. [315] On May 21, 2013, Apple CEO Tim Cook defended his company's tax tactics at a Senate hearing. [316] Apple says that it is the single largest taxpayer in the U.S., with an effective tax rate of approximately of 26% as of Q2 FY2016. [317]

  3. Marketing of Apple Inc. - Wikipedia

    en.wikipedia.org/wiki/Marketing_of_Apple_Inc.

    The success of Apple Stores have had significant influence over other consumer electronics retailers, who have lost traffic, control and profits due to a perceived higher quality of service and products at Apple Stores. [41] Apple's brand loyalty among consumers causes long lines of hundreds of people at new Apple Store openings or product ...

  4. Mission statement - Wikipedia

    en.wikipedia.org/wiki/Mission_statement

    — The benefits and values of the mission statement should be clearly outlined. When designing a mission statement, it should be very clear to the audience what the purpose of it is. It is ideal for a business to be able to communicate their mission, goals and objectives to the reader without including any unnecessary information through the ...

  5. 5 Apple Devices That Are Better Values for You, According to ...

    www.aol.com/5-apple-devices-better-values...

    Searching for Apple products released a few years ago can give you more mileage out of your money. These are some of the top Apple devices , according to tech experts. Discover Next: 4 Little ...

  6. A Peek Into Apple's Design Values? - AOL

    www.aol.com/news/2013-12-15-a-peek-into-apples...

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  7. Steve Wozniak - Wikipedia

    en.wikipedia.org/wiki/Steve_Wozniak

    In 1980, Apple went public to instant and significant financial profitability, making Jobs and Wozniak both millionaires. The Apple II's intended successor, the Apple III, released the same year, was a commercial failure and was discontinued in 1984. According to Wozniak, the Apple III "had 100 percent hardware failures", and that the primary ...

  8. Apple co-founder Steve Jobs reminded Gap's former CEO why ...

    www.aol.com/finance/apple-co-founder-steve-jobs...

    Jobs co-founded Apple in 1976, was ousted in 1985 by its board and CEO John Sculley, and returned in heroic fashion to revitalize the company in 1997.

  9. History of Apple Inc. - Wikipedia

    en.wikipedia.org/wiki/History_of_Apple_Inc.

    Current Apple Inc. logo, introduced in 1998, discontinued in 2000, and re-established in 2014 [1]. Apple Inc., originally Apple Computer, Inc., is a multinational corporation that creates and markets consumer electronics and attendant computer software, and is a digital distributor of media content.