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In 1985, Virginia Slims Luxury Lights 120's were introduced - a 120 mm (4.7 in) length packaging intended to better compete with R. J. Reynolds' More brand, as well as other 120's on the market. [3] After successfully test marketing in Portland, Oregon and Nashville , the new style was rolled out nationally.
In 1990, Eve Ultra Lights 120s were introduced in Regular and Menthol, promising lowered tar and nicotine, and milder flavor. The packaging consisted of a white flip-top box, with long-stemmed flowers done in pastels, and a single pastel flower on the filter band.
5. Virginia Slims Superslims. Tar 1 mg. Nicotine 0.1 mg. Virginia is a cigarette brand owned by a tobacco industry giant, Altria (NYSE:MO). The brand focuses on female consumers mainly, offering a ...
Bridging the gap between cigars and cigarettes, More was the first successful 120 mm cigarette. It had a strong flavor and when introduced was higher in tar and nicotine than most filter cigarettes on the market. It is sold in both the full flavor and menthol flavors.
Government surveys in 2011 revealed that menthol cigarettes dominated 30% of the overall market, and over 80% of black smokers prefer menthol as opposed to 22% of non-Hispanic white smokers. [17] In 2016, it was reported that Newport was the brand of choice for nearly 60% of black smokers.
Blue pack (ultra light) - box: kings and 100s. Discontinued: Gold pack (light) - soft: kings and 100s; Blue pack (ultra light) - soft: kings and 100s; Bronze pack (Ultima) - soft: kings and 100s, box: kings and 100s; Menthol gold pack (light) - soft: kings and 100s; Menthol silver pack (ultra light) - soft: kings and 100s (There is no menthol ...
The nicotine industry also promoted "modified risk" nicotine products, falsely implied to be less harmful, such as roasted, "filter", menthol, and ventilated ("light") cigarettes. [ 37 ] [ 38 ] These products were used to discourage quitting, by offering unwilling smokers an alternative to quitting, and implying that using the alternate product ...
Ventilated cigarettes (labeled in certain jurisdictions as Light or Mild cigarettes) are considered to have a milder flavor than regular cigarettes. [1] These cigarette brands may be listed as having lower levels of tar ("low-tar"), nicotine, or other chemicals as "inhaled" by a "smoking machine". [2]