enow.com Web Search

  1. Ad

    related to: yield management pricing strategy

Search results

  1. Results from the WOW.Com Content Network
  2. Yield management - Wikipedia

    en.wikipedia.org/wiki/Yield_management

    Yield management (YM) is a variable pricing strategy, based on understanding, anticipating and influencing consumer behavior in order to maximize revenue or profits from a fixed, time-limited resource (such as airline seats, hotel room reservations, or advertising inventory). [1]

  3. Pricing strategies - Wikipedia

    en.wikipedia.org/wiki/Pricing_strategies

    A business can use a variety of pricing strategies when selling a product or ... This strategy of yield management is commonly used by the firms associated within the ...

  4. Revenue management - Wikipedia

    en.wikipedia.org/wiki/Revenue_management

    This category of revenue management involves redefining pricing strategy and developing disciplined pricing tactics. The key objective of a pricing strategy is anticipating the value created for customers and then setting specific prices to capture that value.

  5. Pricing science - Wikipedia

    en.wikipedia.org/wiki/Pricing_science

    For a good overview of pricing science methods and applications related to yield or revenue management, see Phillips [1] and the references cited therein. Williams [2] shows the connection between many of these problems and standard micro-economics.

  6. Pricing - Wikipedia

    en.wikipedia.org/wiki/Pricing

    Revenue-oriented pricing: (also known as profit-oriented pricing or cost-based pricing) - where the marketer seeks to maximize the profits (i.e., the surplus income over costs) or simply to cover costs and break even. [3] For example, dynamic pricing (also known as yield management) is a form of revenue oriented pricing.

  7. Littlewood's rule - Wikipedia

    en.wikipedia.org/wiki/Littlewood's_rule

    The question now is how much demand for class 2 should be accepted so that the optimal mix of passengers is achieved and the highest revenue is obtained. Littlewood suggests closing down class 2 when the certain revenue from selling another low fare seat is exceeded by the expected revenue of selling the same seat at the higher fare. [2]

  8. Price optimization - Wikipedia

    en.wikipedia.org/wiki/Price_optimization

    Price optimization utilizes data analysis to predict the behavior of potential buyers to different prices of a product or service. Depending on the type of methodology being implemented, the analysis may leverage survey data (e.g. such as in a conjoint pricing analysis [7]) or raw data (e.g. such as in a behavioral analysis leveraging 'big data' [8] [9]).

  9. Price discrimination - Wikipedia

    en.wikipedia.org/wiki/Price_discrimination

    Some prices under price discrimination may be lower than the price charged by a single-price monopolist. Price discrimination can be utilized by a monopolist to recapture some deadweight loss. [10] [11] This pricing strategy enables sellers to capture additional consumer surplus and maximize their profits while offering some consumers lower prices.

  1. Ad

    related to: yield management pricing strategy