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There is some public critique regarding accuracy and potential bias within Nielsen's rating system, including some concerns that the Nielsen ratings system is rapidly becoming outdated due to new technology such as smartphones, DVRs, tablet computers and Internet streaming services as preferred or alternative methods for television viewing. [44]
Statistician Nate Silver of FiveThirtyEight maintains a list of pollsters who conduct surveys in U.S. political elections and assigns each pollster a rating based on its methodology and historical accuracy. [9] Silver also lists the number of polls analyzed for each pollster. [9] Cygnal [10] [11] [12] Elway Research; Emerson College Polling [13]
Nielsen will let the media outlets it tabulates add their own audience data to its ratings calculations, a move that the measurement giant sees as an inevitable one in the age of streaming but ...
The Media Rating Council has suspended Nielsen’s accreditation for national TV ratings, in the latest twist in a long-running drama over the efforts of a third party to effectively measure video ...
Nielsen’s decades-old track record of measuring the TV business was dealt a serious blow Wednesday after an industry organization decided to suspend its backing of the company’s national ...
This list is intended to include links to all publicly available weekly lists of Nielsen ratings from 1950 through 1997. (Subsequent to 1997, there have been other archives created such as that at tvbythenumbers.zap2it.com and other sites, though archive.org may need to be used to access this information.
Nielsen, best known for delivering TV ratings, is getting ready for a future when it gauges a lot more than what people are watching on TV. The media-measurement giant plans to launch a new system ...
In 2004, Nielsen made updates to its method of measuring television ratings, switching over to "local people meters" in an effort to improve the accuracy of ratings. The new method went through the MRC's accreditation process, including an audit by accounting firm Ernst & Young.