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2. Marketing automation - Wikipedia

   en.wikipedia.org/wiki/Marketing_automation

   Marketing automation refers to software platforms and technologies designed for marketing departments and organizations automate repetitive tasks [1] and consolidate multi-channel (email, SMS, chatbot, social media) interactions, tracking and web analytics, lead scoring, campaign management and reporting into one system. [2]

3. Marketing automation in email campaigns - Wikipedia

   en.wikipedia.org/wiki/Marketing_automation_in...

   Marketing automation in email campaigns primarily involves the use of software or web-based services to execute, manage, and automate marketing tasks and processes. Automation methods are extensively used to replace manual and repetitive tasks where possible and to implement more personalized approaches for interactions.

4. Act! LLC - Wikipedia

   en.wikipedia.org/wiki/Act!_LLC

   (previously known as Sage ACT! 2010–2013) is a customer relationship management (CRM) software and marketing automation software platform designed for, and used by, small and mid-sized businesses. [1] It has a user base of over 800 thousand registered users. [2]

5. Marketing and artificial intelligence - Wikipedia

   en.wikipedia.org/wiki/Marketing_and_artificial...

   Marketing is a complex field of decision making which involves a large degree of both judgment and intuition on behalf of the marketer. [10] The enormous increase in complexity that the individual decision-maker faces renders the decision-making process almost an impossible task. The marketing decision engine can help distill the noise.

6. Voice-based marketing automation - Wikipedia

   en.wikipedia.org/wiki/Voice-based_marketing...

   Voice-based marketing automation platforms have emerged as an integrated solution in response to both the growth in mobile users, [3] and mobile advertising. [4] It is estimated that mobile search will generate 73 billion calls to businesses (up from 30 billion in 2013) and businesses are placing more value on phone calls as a lead source, as is evident from the estimated $64.6 billion spent ...

7. Comparison of business integration software - Wikipedia

   en.wikipedia.org/wiki/Comparison_of_business...

   Apache Software Foundation: 7.0 2017-01 Free / Commercial support available Yes Apache Software License: Apache Synapse: Apache Software Foundation: 3.0 2016-12 Free / Commercial support available Yes Apache Software License: Artix ESB: Progress Software: 5.x 2003 No Proprietary: Automation Anywhere Integration Pack Automation Anywhere: 6.1 ...

8. Digital marketing - Wikipedia

   en.wikipedia.org/wiki/Digital_marketing

   Marketing automation is the process by which software is used to automate conventional marketing processes. [18] Marketing automation helps companies segment customers, launch multichannel marketing campaigns, and provide personalized information for customers., [18] based on their specific activities. In this way, users' activity (or lack ...

9. Category:Marketing software - Wikipedia

   en.wikipedia.org/wiki/Category:Marketing_software

   Download as PDF; Printable version; ... Pages in category "Marketing software" ... Membership software; Mobile marketing automation; O.