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  2. Huda Kattan - Wikipedia

    en.wikipedia.org/wiki/Huda_Kattan

    In 2021, Kattan and Huda Beauty started a petition for beauty brands to disclose when they've retouched or edited their images or videos, to help dismantle "toxic" social media beauty standards. [22] Through her beauty brand, she has also supported the Asian American community, [ 23 ] Médecins Sans Frontières (Doctors Without Borders) and ...

  3. SHEGLAM - Wikipedia

    en.wikipedia.org/wiki/SHEGLAM

    The brand collaborates with beauty influencers [who?] and content creators [who?], who feature SHEGLAM products in makeup tutorials and reviews. [6] SHEGLAM made its brick and mortar debut at the UAE's Mall of the Emirates in November 2023 at department store Centrepoint. As of June 2024 it had over 150 stores in the Gulf Cooperation Council (GCC).

  4. Japanese female beauty practices and ideals - Wikipedia

    en.wikipedia.org/wiki/Japanese_female_beauty...

    In 1923, women were limited to only one shade of powder which was pure white, but Shiseido then produced powder of seven different shades of skin colour. [7] This new range promoted that the natural skin colour was the beauty ideal, allowing women to match their own colour, expressing liberation and individuality of women. [7]

  5. Face powder - Wikipedia

    en.wikipedia.org/wiki/Face_powder

    Loose face powder in three different shades. Face powder is a cosmetic product applied to the face to serve different functions, typically to beautify the face. Originating from ancient Egypt, [citation needed] face powder has had different social uses across cultures and in modern times, it is typically used to set makeup, brighten the skin and contour the face.

  6. Feminine beauty ideal - Wikipedia

    en.wikipedia.org/wiki/Feminine_beauty_ideal

    Skin color contrast has been identified as a feminine beauty standard observed across multiple cultures. [7] Women tend to have darker eyes and lips than men, especially relative to the rest of their facial features, and this attribute has been associated with female attractiveness and femininity, [7] yet it also decreases male attractiveness according to one study. [8]

  7. Victorian-era cosmetics - Wikipedia

    en.wikipedia.org/wiki/Victorian-era_cosmetics

    High society Victorian women went for natural beauty in regards to cosmetics to appear pure and youthful. However, there was a need for hair treatments and products that sustained intricate hairstyles. For many cultures, women's hair is an expression of their femininity, and Victorian women were of no exception. Many nineteenth-century ...

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