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  2. Brand management - Wikipedia

    en.wikipedia.org/wiki/Brand_management

    Brand management is the process of identifying the core value of a particular brand and reflecting the core value among the targeted customers. In modern terms, a brand could be corporate, product, service, or person. Brand management builds brand credibility and credible brands only, can build brand loyalty, bounce back from circumstantial ...

  3. Store manager - Wikipedia

    en.wikipedia.org/wiki/Store_manager

    The Store manager is the store's primary key-holder and may be called to the store before, during, or after business hours in the event of an emergency. They are also responsible for the safety of all customers and employees on store premises. Store managers may be required to hold safety meetings, especially as dictated by union practices in ...

  4. Zara (retailer) - Wikipedia

    en.wikipedia.org/wiki/Zara_(retailer)

    Zara (retailer) Zara (Spanish: [ˈθaɾa]) is a fashion retail subsidiary of the Spanish multinational fashion design, manufacturing, and retailing group Inditex. [2] Zara sells clothing, accessories, beauty products and perfumes. [3] The head office is located at Arteixo in the province of A Coruña, Galicia. [4]

  5. Fashion - Wikipedia

    en.wikipedia.org/wiki/Fashion

    Fashion is a term used interchangeably to describe the creation of clothing, footwear, accessories, cosmetics, and jewellery of different cultural aesthetics and their mix and match into outfits that depict distinctive ways of dressing (styles and trends) as signifiers of social status, self-expression, and group belonging.

  6. Visual merchandising - Wikipedia

    en.wikipedia.org/wiki/Visual_merchandising

    Visual merchandising is the practice in the retail industry of optimizing the presentation of products and services to better highlight their features and benefits. The purpose of such visual merchandising is to attract, engage, and motivate the customer towards making a purchase. [1][2] Visual merchandising traditionally occurs in brick and ...

  7. Retail - Wikipedia

    en.wikipedia.org/wiki/Retail

    Retail is the sale of goods and services to consumers, in contrast to wholesaling, which is the sale to business or institutional customers. A retailer purchases goods in large quantities from manufacturers, directly or through a wholesaler, and then sells in smaller quantities to consumers for a profit. Retailers are the final link in the ...

  8. Buyer (fashion) - Wikipedia

    en.wikipedia.org/wiki/Buyer_(fashion)

    Buyer (fashion) In the retail industry, a buyer is an individual who selects what items are stocked and their key responsibility is dealing with all the products that come into the store. Buyers usually work closely with designers and their designated sales representatives and attend trade fairs, wholesale showrooms and fashion shows to observe ...

  9. Fast fashion - Wikipedia

    en.wikipedia.org/wiki/Fast_fashion

    Fast fashion. Fast fashion is the business model of replicating recent catwalk trends and high-fashion designs, mass-producing them at a low cost, and bringing them to retail quickly while demand is at its highest. The term fast fashion is also used generically to describe the products of this business model, particularly clothing and footwear.

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