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A contact manager is a software program that enables users to easily store and find contact information, such as names, addresses and telephone numbers. They are databases that provide an integrated approach to tracking information and communication activities linked to contacts.
The original name for the software was Activity Control Technology, then Automated Contact Tracking, before finally just using the acronym. The name of the company was subsequently changed to Contact Software International and it was sold in 1993 to Symantec Corporation , who in 1999 then sold it to SalesLogix .
Customer data management (CDM) is the ways in which businesses keep track of their customer information and survey their customer base in order to obtain feedback. CDM includes a range of software or cloud computing applications designed to give large organizations rapid and efficient access to customer data .
A customer data platform (CDP) is a computer system used by marketing departments that assembles data about individual people from various sources into one database, with which other software systems can interact. [26] As of February 2017, about twenty companies were selling such systems and revenue for them was around US$300 million. [26]
Enterprise software, also known as enterprise application software (EAS), is computer software used to satisfy the needs of an organization rather than its individual users. Enterprise software is an integral part of a computer-based information system , handling a number of business operations, for example to enhance business and management ...
From inception, Odoo S.A (formerly OpenERP S.A) has released the core software as open source. [4] Since the V9.0 release, the company has transitioned to an open core model, which provides subscription-based proprietary enterprise software and cloud-hosted software as a service, in addition to the open source version.
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