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  2. Atlas Solutions - Wikipedia

    en.wikipedia.org/wiki/Atlas_Solutions

    Atlas Solutions is a subsidiary of Meta Platforms, acquired from Microsoft in February, 2013, [1] [2] which provides services in online advertising.The Atlas advertising platform, originally built by Razorfish, serves billions of ad impressions a day and features a suite of tools for marketers to serve, manage, track, and measure the performance of advertisement campaigns.

  3. aQuantive - Wikipedia

    en.wikipedia.org/wiki/AQuantive

    aQuantive, Inc. was the parent company of a group of three digital marketing service and technology companies: Avenue A/Razorfish, Atlas Solutions, and DRIVE Performance Solutions. Based in Seattle, Washington, the company was founded in 1997.

  4. Microsoft Advertising - Wikipedia

    en.wikipedia.org/wiki/Microsoft_Advertising

    As search marketing grew, Microsoft began developing its own system, MSN adCenter, for selling PPC advertisements directly to advertisers. As the system was phased in, MSN Search (now Bing) showed Yahoo! and adCenter advertising in its search results. Microsoft effort to create AdCenter was led by Tarek Najm, then general manager of the MSN ...

  5. Lookalike audience - Wikipedia

    en.wikipedia.org/wiki/Lookalike_audience

    A lookalike audience is a group of social network members who are determined as sharing characteristics with another group of members. [1] In digital advertising, it refers to a targeting tool for digital marketing, first initiated by Facebook, which helps to reach potential customers online who are likely to share similar interests and behaviors with existing customers. [2]

  6. Timeline of online advertising - Wikipedia

    en.wikipedia.org/wiki/Timeline_of_online_advertising

    Facebook re-launches Atlas. [45] 2016 June 14 Launch Social media advertising Snapchat, a popular messaging app, begins to include advertisements between user's "stories". [46] 2016 August Major event Ad blocking Facebook states that they will start blocking the use of ad blocking extensions, specifically Adblock Plus and Adblock. In response ...

  7. PayPal fixes outage that affected thousands worldwide - AOL

    www.aol.com/news/paypal-outage-affects-thousands...

    The company experienced a system issue that affected multiple products including account withdrawals, peer-to-peer payment service Venmo, online checkout and crypto. PayPal said the issue, which ...

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