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Vizio is getting snapped up by Walmart in a deal worth $2.3 billion, as the U.S.’s biggest retailer looks to break into into connected-TV advertising. The companies announced Tuesday (Feb. 20 ...
Walmart doesn’t want to just sell groceries and t-shirts. It wants to be a media and advertising giant like Amazon. Walmart announced Tuesday that it’s buying TV maker Vizio for $2.3 billion ...
Walmart is buying the smart TV maker Vizio for $2.3 billion as it attempts to expand its rapidly growing advertising business to compete with Amazon. If completed, the deal would give Walmart access to Vizio’s SmartCast operating system, allowing the retail behemoth to offer its suppliers the ability to display ads on streaming devices.
The company announced plans to acquire the maker of connected TV platform Vizio for $2.3 billion, or $11.50 per share. The move should accelerate its retail media business, Walmart Connect, which ...
Vizio 65-inch Class V-Series 4K SmartCast Smart TV, $500 (was $598), walmart.com Vizio 70-inch Class M6 Series Premium 4K Quantum Color SmartCast Smart TV, $696 (was $1,334), walmart.com
Walmart is moving to strengthen its advertising and media business to compete with Amazon Prime ().On Tuesday, the company confirmed plans to acquire the smart TV maker Vizio for $2.3 billion, or ...
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