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Lane Bryant Inc. is an American women's apparel and intimates specialty retailer focusing on plus-size clothing. The company began in 1904 with maternity designs created by Lena Himmelstein Bryant Malsin. [1] Lane Bryant, Inc., is the largest plus-size retailer in the United States.
The chain is named after famous a quote by Lena Bryant, founder of the plus-sized women's clothing chain. Asked in 1950 by a Glamour magazine interviewer about the secret of her success, Bryant said, "You should never ask women to conform their figures to fashion, but rather bring fashion to the figure." [1] [5]
In 2012, Ascena Retail Group acquired Charming Shoppes, which was the parent holding company for Lane Bryant, Cacique and Catherines Plus, for $900 million. On May 18, 2015, Ascena Group agreed to a $2.16 billion acquisition of Ann Inc., the parent company of clothing retailers Ann Taylor and Loft. [9]
One of the nation's best-known plus-size retailers, Catherine's was dealt a major blow when parent company Ascena filed for bankruptcy in 2020. ... choosing to focus on Lane Bryant, Loft, and Ann ...
Lena Himmelstein Bryant Malsin (March 11, 1877 – September 26, 1951) was an American clothing designer and retailer who founded the plus-size clothing chain Lane Bryant. [1] Despite difficult circumstances, she saw a need and came up with a solution that revolutionized the women's fashion industry.
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