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The "Swoosh" logo. The Swoosh is the logo of American sportswear designer and retailer Nike. Today, it has become one of the most recognizable brand logos in the world, and the most valuable, having a worth of $26 billion alone. [1] [2] Bill Bowerman and Phil Knight founded Nike on January 25, 1964, as Blue Ribbon Sports (BRS). [3]
This logo image consists only of simple geometric shapes or text. It does not meet the threshold of originality needed for copyright protection, and is therefore in the public domain . Although it is free of copyright restrictions, this image may still be subject to other restrictions .
[1] Davidson went on to be known as "The Logo Lady". [7] In 1995, Nike removed the word "Nike" from the logo; the Swoosh now stands alone as the brand's logo. [11] Davidson retired in 2000, and now engages in hobbies and volunteer work, including weekly duties at the Ronald McDonald House at Legacy Emanuel Hospital & Health Center in Oregon. [1]
The Nike Swoosh logo, which is featured on every NBA team's jersey. Beginning with the 2017–18 NBA season, Nike Inc. became the uniform and apparel maker for the National Basketball Association (NBA). The Nike swoosh appeared on the front right shoulder of player uniforms for the first time in league history.
Jeff Johnson, Nike's first employee, suggested calling the firm "Nike," named after the Greek winged goddess of victory, [16] and Blue Ribbon Sports was subsequently renamed Nike in 1971. [17] Nike's "swoosh" logo, now considered one of the most valuable logos in the world, was commissioned for $35 from graphic design student Carolyn Davidson ...
The swoosh reported flat sales in fiscal 2024 (which ended in May). Higher interest rates are squeezing consumer spending right now, which is impacting many retail companies, but Nike continues to ...
Nike, Inc. [note 1] (stylized as NIKE) is an American athletic footwear and apparel corporation headquartered near Beaverton, Oregon, United States. [6] It is the world's largest supplier of athletic shoes and apparel and a major manufacturer of sports equipment, with revenue in excess of US$46 billion in its fiscal year 2022.
One of the world's leading marathoners described the Nike Cortez as "the most comfortable shoe ever." [9] The shoe is given a simple outer design that consists of the Nike swoosh symbol across the sides of the shoe and a streak across the lower portion of the outer sole. Leather was the first material used to construct the shoe, however ...