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Amorepacific Corporation (Korean: 주식회사 아모레퍼시픽) is a South Korean beauty and cosmetics chaebol, operating more than 30 beauty, personal care, and health brands including Sulwhasoo, Laneige, Etude, Aestura, Cosrx, AP Beauty, and Innisfree. [2]
The company was established in 1966 and the corporate name was changed to Oscar Corporation in 1985. In 1990, it was incorporated by Amore Pacific Group. The name was changed to Etude Corporation in 1997. [3] Etude House Seoul was launched in 2005. It opened its 100th brand store in 2007 and its 200th in 2009. [3]
By 2014, the company had over 80 stores in South Korea, Japan, Hong Kong, Singapore and India. In the first half of 2014, Amore Pacific planned on boosting the brand's sales in Taipei and opened a second store months after launching in Taiwan, aiming to make Innisfree the country's biggest South Korean skincare and cosmetics brand. [7]
The South Korean cosmetics company Amore Pacific created Mamonde in 1991. [2] In 2005, Mamonde was launched in China. [2] [3] By July 2013, its products were sold at 900 department stores and over 2,500 cosmetics stores in 270 cities in China. [4] In July 2013, Mamonde opened its flagship store in Myeong-dong [5] and launched in Thailand. [6]
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Location of South Korea. South Korea is a sovereign state in East Asia, constituting the southern part of the Korean Peninsula. [1] Highly urbanized at 92%, [2] South Koreans lead a distinctive urban lifestyle; half of them live in high-rises [3] concentrated in the Seoul Capital Area with 25 million residents [4] and the world's sixth-leading global city [5] with the fourth-largest economy [6 ...
Suh Kyung-bae (Korean: 서경배; born January 14, 1963) is a South Korean billionaire businessman. He is the chairman and CEO of Amorepacific Corporation, a Korean cosmetics company founded by his father Suh Sung-whan in 1945.