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Geoffrey Moore (born 1946) is an American organizational theorist, management consultant and author, [2] known for his work Crossing the Chasm: Marketing and Selling High-Tech Products to Mainstream Customers.
Crossing the Chasm: Marketing and Selling High-Tech Products to Mainstream Customers or simply Crossing the Chasm (1991, revised 1999 and 2014), is a marketing book by Geoffrey A. Moore that examines the market dynamics faced by innovative new products, with a particular focus on the "chasm" or adoption gap that lies between early and ...
Geoffrey Moore (born 1946) is an organizational theorist, management consultant, and author. Moore is best known for his work “Crossing the Chasm: Marketing and Selling High-Tech Products to Mainstream Customers.”. After teaching English, Moore began a career in high tech as a training specialist.
Geoffrey Moore was born on 28 July 1966 in London, England, UK. He is an actor and producer, known for Hard Hunted (1992), Fit to Kill (1993) and Dr. Jekyll and Mr. Hyde (1973). He has been married to Loulou Moore since 1998. They have two children.
Geoffrey Moore was born on 28 July 1966 in London, England, UK. He is an actor and producer, known for Hard Hunted (1992), Fit to Kill (1993) and Dr. Jekyll and Mr. Hyde (1973). He has been married to Loulou Moore since 1998.
I recently spoke to Geoffrey Moore, who is the Managing Director of Geoffrey Moore Consulting and a Venture Partner at Mohr Davidow Ventures. Moore is the Chairman Emeritus of TCG...
In Crossing the Chasm, Geoffrey A. Moore shows that in the Technology Adoption Life Cycle—which begins with innovators and moves to early adopters, early majority, late majority, and laggards—there is a vast chasm between the early adopters and the early majority.