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The principles of similarity and proximity often work together to form a Visual Hierarchy. Either principle can dominate the other, depending on the application and combination of the two. For example, in the grid to the left, the similarity principle dominates the proximity principle; the rows are probably seen before the columns.
Within the realm of social psychology, the proximity principle accounts for the tendency for individuals to form interpersonal relations with those who are close by. Theodore Newcomb first documented this effect through his study of the acquaintance process, which demonstrated how people who interact and live close to each other will be more ...
Like speech accommodation theory, communication accommodation theory continues to draw from social psychology, particularly from four main socio-psychology theories: similarity-attraction, social exchange, causal attribution and intergroup distinctiveness. These theories help to explain why speakers seek to converge or diverge from the language ...
In regards to nature versus nurture, concepts such as "lightness" and "proximity" may develop as early as birth, but recognizing "form similarity" may not be functional until activated by particular experiences. [15] Three- to four-month olds respond to differences in lightness rather than differences in form similarity.
The theory is noted for its simplicity. Critics, however, believe that the theory lacks predictability and explanation of data. [1] Communication scholars have since taken the theory and used it to further their communication research, such as to examine media use in romantic relationships. [2]
Proxemic communication deals with the ways that what is communicated in face-to-face conversations may go beyond the overt information being imparted. The communication may be influenced by the degree of proximity and by non-verbal signals including touch, and varies between different cultures.
Physical proximity – The interpersonal distance between individuals can also affect the intimacy equilibrium level. During social interaction, one's intimacy should increase when individuals are close in space. [10] A hug or kiss are good examples of nonverbal behaviors that increase intimacy between two interactants.
The Shannon–Weaver model is one of the first models of communication. Initially published in the 1948 paper "A Mathematical Theory of Communication", it explains communication in terms of five basic components: a source, a transmitter, a channel, a receiver, and a destination. The source produces the original message.